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Mehr als 1.000 Besucherinnen und Besucher nutzten am Freitag die Gelegenheit, das 20-jährige Jubiläum der BIOGENA Group in der BIOGENA Good Health World in Koppl mitzuerleben. Das Unternehmen öffnete seine Türen für die Öffentlichkeit und bot ein vielseitiges Programm rund um ganzheitliche Gesundheit, Bewegung und persönliche Leistungsfähigkeit.
„Wir freuen uns sehr über das große Interesse und die vielen persönlichen Begegnungen im Laufe des Tages“, sagt BIOGENA-Gründer Albert Schmidbauer. „Es zeigt, wie stark das Thema Gesundheit die Menschen bewegt.“
Im Mittelpunkt des Events stand ein interaktiver Zugang zu Gesundheit: Von Diagnostik über Bewegung bis hin zu individuellen Strategien zur Gesundheitsoptimierung konnten Besucherinnen und Besucher die vielfältigen Angebote vor Ort erleben.
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Sports Stars Up Close and Interactive
The event drew special attention to prominent guests: Marcel Hirscher and Dominic Thiem shared personal insights in Q&A sessions, discussing mental strength and performance. Many other top athletes, including Stefan Kraft, Matthias Walkner, and Teresa Feix, also participated, offering interactive challenges and impressive show performances for an extraordinary experience.
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Diverse Program and Personal Encounters
In addition to the sports highlights, the lecture program was heavily attended. Experts provided practical knowledge on topics such as micronutrients, stress management, and modern health strategies. BIOGENA founder Albert Schmidbauer also held a signing session, giving numerous visitors personal insights.
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Spectacular Finale with Live Boxing Match
A highlight of the day was the live boxing match featuring world champion Michaela Kotásková, creating an exciting atmosphere and concluding the event in a dynamic and memorable way.
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A Look Into the Future of Health
The anniversary event emphasized BIOGENA’s evolution from a micronutrient manufacturer to a comprehensive health provider. The BIOGENA Good Health World in Koppl near Salzburg offered a tangible experience where science, diagnostics, and personalized health solutions come together.
About BIOGENA
Welcome to the World of BIOGENA – the Health Destination of the Future.
BIOGENA is an Austrian family-owned company with offices in Salzburg, Vienna, and Freilassing. For over 20 years, the company has championed a holistic understanding of health that is scientifically grounded, quality-driven, and future-oriented. With a dedicated team of 500 employees, a network of over 30,000 doctors and therapists, and more than 1 million customers in over 70 countries worldwide, BIOGENA is redefining health – inspiringly, transparently, and on an equal footing.
At the BIOGENA GOOD HEALTH WORLD in Salzburg, up to 1.5 billion capsules are produced annually – crafted with artisanal care and responsibility. Our portfolio of over 300 high-quality products is free from unnecessary additives and developed under the “Austrian Science inside” principle. From micronutrients, longevity, biohacking, and diagnostics to the educational offerings of the BIOGENA ACADEMY, the World of BIOGENA merges innovation, knowledge, and personalized health solutions into an experience that goes far beyond conventional product worlds.
More than 500,000 club members already trust BIOGENA to help them achieve the best from their health – responsibly, inspiringly, and with a future-oriented mindset.
MY BEST HEALTH starts here.
biogena.com
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