BIOGENA at the Austrian Alpine Open: Health and top performance on the international stage

Salzburg, June 1, 2026. When top international athletes meet and thousands of spectators experience a world-class sporting event, performance, precision, and mental strength take center stage. These are values that have also defined BIOGENA for many years.

As a partner of the Austrian Alpine Open 2026, BIOGENA was part of one of the country's most important sporting events and used the platform to highlight the importance of health and wellbeing in a performance-oriented environment.

Involvement in Austria's largest golf tournament underlines the connection between wellbeing, prevention and sporting excellence

Golf is one of the most demanding precision sports in the world. Success arises from the interplay of concentration, physical fitness, recovery, and mental strength. This holistic view of performance aligns perfectly with BIOGENA's understanding of health.

With its presence at the Austrian Alpine Open, the company underscores its commitment to supporting people in developing their full potential – in elite sports as well as every day.

More than sponsoring

For BIOGENA, the partnership with the Austrian Alpine Open represents far more than just traditional brand presence. At its core is the opportunity to connect with people who are actively committed to their health, performance, and quality of life.

"Sport has the unique power to inspire people and raise awareness of topics such as health, prevention, and personal development. The Austrian Alpine Open provides an exceptional platform for this and is therefore a perfect fit for BIOGENA's values," explains Stefan Klinglmair.

The event also offered the opportunity to present the company to an international audience and to further expand its network of partners, customers, and health enthusiasts.

Health as a success factor

The demands of elite sports highlight the importance of a holistic approach to long-term performance. Nutrition, recovery, mental strength, and individual health strategies are becoming increasingly important.

"Whether in elite sports or everyday life, sustainable performance doesn't happen by chance. It's the result of many conscious decisions. This is precisely where we want to guide and support people," says Klinglmair.

Shared values, shared future

With its involvement in the Austrian Alpine Open, BIOGENA is consistently continuing its long-standing support of sports. The partnership represents shared values such as excellence, development, responsibility, and the ambition to achieve one's best.

Because today, more than ever, health and performance are the foundation for achieving personal goals – on the golf course as well as every day.

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About BIOGENA

Welcome to the World of BIOGENA – the Health Destination of the Future.

BIOGENA is an Austrian family-run business with headquarters in Salzburg and Vienna, as well as further locations in Germany, the UK and the USA. For over 20 years, we have stood for a holistic approach to health that is scientifically sound, quality-conscious and forward-looking. With a dedicated team of 500 staff, a broad network of over 30,000 doctors and therapists, and more than 1 million customers in over 90 countries worldwide, we are redefining health – in an inspiring, transparent and collaborative way.

At the BIOGENA GOOD HEALTH WORLD near Salzburg, up to 1.5 billion capsules are produced annually – manufactured in the traditional artisanal style, with the utmost care and responsibility. Our range of over 300 high-quality supplements is free from unnecessary additives and carries the ‘Austrian Science inside’ label. Whether it’s micronutrients, longevity, biohacking, diagnostics or the training programmes offered by the BIOGENA ACADEMY, in the World of BIOGENA innovation, knowledge and personalised health solutions come together to create an experience that goes far beyond conventional product ranges.

More than 500,000 club members already place their trust in our commitment to helping them get the most out of their health – responsibly, inspiringly and with an eye to the future.

MY BEST HEALTH starts here.
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